Joe Navarro, former Sales Director of Advertising and Search Network (ASN), joins the ConsumerTrack Inc. team as Sales Director to further the growth and development of GoBankingRates.com.
ConsumerTrack, Inc., a premier Internet marketing firm and creator of GoBankingRates.com and the GoMediaNetwork, is pleased to announce the addition of Joe Navarro as Sales Director.
With over 16 years of experience and expertise ranging from high-tech to lead generation, Navarro will play an integral role in the continuous growth and success of GoBankingRates.com, a leading online provider of national and local bank rates and personal finance products. “We are pleased to have Joe on our team as we provide a solution for local banks to acquire new customers. With his successful track record and diverse background, Joe will help us gain a leadership position with our new product,” states Brett Rossmann, CEO of ConsumerTrack, Inc.
Navarro provides a clear direction for Go Banking Rates by stating “Our goal is to provide the most comprehensive rate search for savings, CD, checking and money market deposit products, not only on our large financial portal but [by] catering to consumers on over 1,500 local domains as well.”
GoBankingRates.com recently launched a Rates Update System which makes it easy for financial institutions to verify and update their own interest rates, while differentiating themselves from competitors through their offers. This free Rates Update System was created to ensure consumers will always see the most up-to-date and accurate rates when searching for bank rate information, allowing them to make the best decisions regarding where and how to invest their money.
Prior to joining ConsumerTrack, Navarro served as the Sales Director at Advertising and Search Network (ASN), a division of Broadspring, Inc., where he was responsible for the entire sales cycle for all media. As Navarro begins his new role, Jeff Bartlett, President of ConsumerTrack, states, “Joe brings a new piece to the ConsumerTrack team with his experience and expertise in initiating hundreds of new relationships with customers while bringing great value to each one.”
About ConsumerTrack, Inc.
ConsumerTrack, Inc. is an internet marketing company providing lead generation and customer acquisition services to Fortune 500 companies, banks, lenders, insurance companies, credit agencies and other financial groups.
ConsumerTrack works with thousands of media companies and websites to drive millions of visits per month to its websites, including www.GoFreeCredit.com, GoBankingRates.com and ImportantScore.co.uk, marketing to consumers in the US and UK. ConsumerTrack’s proprietary software platform allows for testing and rapid development, resulting in constantly improving conversions and customer experience.
ConsumerTrack, Inc. was founded in 2004 and has been focused on developing a world-class team to become the premier company in the Internet marketing industry. ConsumerTrack added to its services with the launch of the GoMediaNetwork in 2010 to better serve thousands of local banks and insurance groups to reach local consumers interested in their services.
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