As Chief Executive Officer, Brett oversees the organization and is responsible for the continued growth of sales, online media relationships, and strategic partnerships for ConsumerTrack’s network of web properties. Prior to co-founding ConsumerTrack, Brett was the VP of Business Development for a Los Angeles based multi-channel marketing company. He played an integral part in developing new product strategies, while significantly increasing the company’s customer base and profitability. Before entering the online marketing industry in 1999, Brett was involved in the start up of a local CLEC, offering broadband Internet access and data services to mid-size businesses. Prior to his involvement in the telecom industry, he developed business plans as a consultant for BT Management Group. Brett holds a bachelor of science degree with an emphasis in Entrepreneurship from the University of Southern California’s Marshall School of Business and an MBA from Pepperdine University’s Graziadio School of Business.
As President, Jeff is focused on new business opportunities and new products, while working closely with the ConsumerTrack Team to develop more leadership and expertise to improve everything the company does on a day-to-day basis. Before co-founding ConsumerTrack in 2004, Jeff spent 4 years learning performance based internet marketing and lead generation with other online marketing companies. Previous to the Internet Marketing industry, Jeff spent 6 years in International Trade Finance, and 4 years providing Fortune 500 companies with international business and credit intelligence. Jeff was born in Michigan and spent 5 years in Chicago before arriving in Los Angeles.
As Director of Media, Beta oversees ConsumerTrack’s Media Department and is responsible for managing client media buying and planning needs.She focuses on building new partnerships while ensuring the growth and development of existing partners.Prior to ConsumerTrack, Beta was an Account Executive for ADX, a private Orange County Ad Agency, where she managed the print media buys within the South Florida market.Beta holds a Bachelors Degree in International Business and Marketing from Cal Poly Pomona .
Director of Media
As Chief Technology Officer, Gene runs a world class engineering team to build and maintain highly scalable platform that supports the business on current and new initiatives. Before ConsumerTrack, Gene was the CTO of Oversee.net a $100M Traffic Monetization company. Before that he was Director of Engineering at Chegg, where he integrated Homework Help (Cramster.com) that lead to their IPO. Prior to Chegg, Gene was Executive Director at AT&T Interactive where he built the YP Mobile engineering team. He also served as Director of Engineering at Yahoo Search Marketing aka Overture the first Sponsored Search. Gene is a mentor at Muckerlab and advisor to mobile and social startups. He graduated Magna cum Laude with a B.S. in Biochemistry from the University of California, Los Angeles and lives in San Marino with his wife and three kids.
As Content Manager, Casey spearheads the content strategy for ConsumerTrack’s network of more than 1,200 banking and insurance websites. Because “Content Is King” in internet marketing, Casey leads an editorial team in producing high quality, search engine-optimized financial content in order to drive and grow organic traffic to ConsumerTrack’s websites and offers.Casey graduated from Loyola Marymount University with a Bachelor’s degree in English and concentration in writing. She also obtained a post-graduate degree in Publishing Arts from Antioch University, Los Angeles. Casey’s work has appeared on major media outlets such as Business Insider, US News and Yahoo! Finance.
Director of Product and Operations
As Director of Product and Operations, Caitlin works to improve the day to day operations of ConsumerTrack while also managing new product launches and optimizations. Caitlin focuses on company-wide strategy with the ConsumerTrack executive team to improve company culture, increase efficiency, and move the business forward. Before joining ConsumerTrack, Caitlin worked for TIME Magazine/Time.com in Ad Sales for three years and then honed her online marketing skills by consulting for several startups. Caitlin graduated Cum Laude from the University of California, Los Angeles, earning a Bachelor’s degree in Mass Communications and a Minor in Spanish.